Chief Marketing Officer
Company Overview:
Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 42 Brands domestically and internationally recognized brands including:
Perry Ellis , Original Penguin by Munsingwear , Laundry by Shelli Segal , Rafaella , Cubavera , Ben Hogan , Savane , Grand Slam , John Henry , Manhattan , Axist , Jantzen and Farah . The Company enhances its roster of brands by licensing trademarks from third parties, including:
Nike and Jag for swimwear, and Callaway , PGA TOUR , and Jack Nicklaus for golf apparel.
Job Title:
Chief Marketing Officer (CMO)
Overview:
As the Chief Marketing Officer at Perry Ellis, you will be responsible for leading our marketing strategies and initiatives to drive brand awareness, customer experience, and revenue growth. You will play a crucial role in shaping and executing marketing plans that align with the company's objectives. This position reports directly to the CEO & President, Oscar Feldenkreis.
Responsibilities:
Benefits:
Estimated Salary: $20 to $28 per hour based on qualifications.
Perry Ellis International, Inc. represents a diverse portfolio of lifestyle apparel brands. The Company, through its wholly owned subsidiaries owns and licenses nationally and with a brand portfolio of over 42 Brands domestically and internationally recognized brands including:
Perry Ellis , Original Penguin by Munsingwear , Laundry by Shelli Segal , Rafaella , Cubavera , Ben Hogan , Savane , Grand Slam , John Henry , Manhattan , Axist , Jantzen and Farah . The Company enhances its roster of brands by licensing trademarks from third parties, including:
Nike and Jag for swimwear, and Callaway , PGA TOUR , and Jack Nicklaus for golf apparel.
Job Title:
Chief Marketing Officer (CMO)
Overview:
As the Chief Marketing Officer at Perry Ellis, you will be responsible for leading our marketing strategies and initiatives to drive brand awareness, customer experience, and revenue growth. You will play a crucial role in shaping and executing marketing plans that align with the company's objectives. This position reports directly to the CEO & President, Oscar Feldenkreis.
Responsibilities:
- Develop and implement comprehensive marketing strategies for all Perry Ellis International brands to enhance the company's market position and achieve business goals.
- Lead and manage a high-performing marketing team, fostering collaboration and innovation based in NY., Miami, and Portland.
- Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, traditional, and social media.
- Analyze market trends and competitor activities to identify opportunities and threats, adjusting marketing strategies accordingly.
- Collaborate with cross-functional teams to ensure alignment between marketing efforts and overall business objectives.
- Drive brand consistency and cohesiveness across all marketing initiatives.
- Monitor and report on key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns.
- Manage marketing budgets and resources efficiently.
Qualifications:- Bachelor's or Master's degree in Marketing, Business, is preferred
- Proven experience in a senior marketing leadership role, ideally as a CMO or Senior Vice President of Marketing with 5-10 years of experience.
- Demonstrated success in developing and implementing strategic marketing plans that resulted in business growth.
- Strong analytical and problem-solving skills with the ability to interpret data and trends.
- Excellent leadership and team management skills.
- Effective communication and presentation abilities.
- Familiarity with the latest marketing technologies and trends.
- Ability to thrive in a dynamic and fast-paced environment.
- Knowledge and understanding of the changing demographics in the USA and Internationally.
Benefits:
- Competitive salary
- Health and wellness programs
- Professional development opportunities
- Employee discounts on Company brands
Estimated Salary: $20 to $28 per hour based on qualifications.
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